The excitement of the Ladies’ European Tour will be coming to Turkey for a May 2015 event to be held at the stunningly beautiful par 72 Carya Golf Club, considered to be one of the best golf courses in the world. Located in the beautiful Belek region of Turkey, this is a heathland-inspired course with fast greens and strategy required at every turn. Regnum Hotels will be housing everyone in comfort.
Carya was designed by Australian golfer Peter Thomson through his firm Thomson, Perrett, and Lobb Golf Course Architects. It is one of the very few courses playable at night, because it’s the only course with large floodlights in Europe, so no matter when the mood strikes, you can hit the links for 9 or a full 18.
This tournament, the seventh staging of the Turkish Ladies’ Open, is unique in that it will finish on a Wednesday instead of Sunday. The hope is that by going to a unique day on the calendar, more viewers will be able to tune in and check out the thrill of ladies’ golf. It’s also at a prime time of year, 17 – 20 May.
Broadcasting the event live will be Sky Sport in the UK and the Golf Channel in the US, with the ability for fans in over 50 countries to watch. We are very excited to be hosting this tournament each year
Ivan Khodabahksh, CEO of the Ladies’ European Tour, wanted to make the move to give a chance for more viewers and win more fans. Thanks to reduced TV competition, it benefits busy viewers. Since the tour runs year-round, fans can then watch whenever they wish.
The purse is an astounding €500,000, double the prize for the 2014 tournament. It’s an appropriate prize for the course, a challenging adventure. Then once the day’s activities are done, Regnum will welcome everyone into their relaxing rooms, spa, and fine restaurants.
The European Solheim Cup captains will also be scouting the tournament, looking for players for the team. Think of the Solheim as the ladies’ equivalent to the Ryder Cup in men’s golf. Making this even more important is the return of golf to the 2016 Rio Olympics, so the best players can showcase their skills before the world stage.
The 2016 tournament will head to the National Golf Club, with the tournament alternating between the two clubs in subsequent years. The goal is to keep expanding the fan base thanks to that alternating, and to attract the best players in all the world.